Services

Marketing, strategy and systems built to support mission-led brands at every stage.

strategy

& funnel

design

Turn overwhelm into a plan of action.

‍Whether you're starting from scratch, pivoting direction or scaling what’s already working, we’ll help you make sense of it all. Together, we’ll map your customer journey, identify opportunities for growth and create a strategy you can actually use.

Funnel audits & mapping

Too many pieces, not enough structure? We will review your current marketing funnel, identify where leads are dropping off and show you how to create a smoother, more effective customer journey.

Launch planning

Have an offer but not sure how to roll it out? We will help you build a simple, intentional launch plan, from timeline to messaging, so you’re not scrambling or second-guessing at every step.

Customer journey design

Not sure how your audience moves from interest to action? We will map out the stages of your buyer’s journey so you can meet them with the right content, at the right time, in the right way.

Strategic content outlines

Feeling stuck on what to post or write? We will build a strategic content plan based on your goals, so you’re not guessing what to say next and everything connects back to your big picture.

Offer positioning

If your product or service isn’t landing, it’s often a messaging issue. We will help you clarify your value, speak your audience’s language and position your offer so it’s a no-brainer for the right people.

Clarity sessions

A 60–90 min session (plus follow-up doc) to get unstuck, sense-check your direction and leave with a grounded action plan. Ideal if you’re overwhelmed or mid-pivot.

messaging

& copy

Make your brand sound like you and resonate deeply.

‍If your messaging feels unclear, inconsistent or just not quite right, you’re not alone. We’ll help you shape a voice that feels like home, for both you and your audience and create copy that builds connection, not just clicks.

Brand voice & tone guides

Struggling to sound consistent across platforms? We will define your brand voice, how you speak, what you stand for and how you want to be felt, so every piece of content feels aligned.

Messaging frameworks

If you can’t clearly explain what you do, your audience won’t stick around. We’ll create a messaging matrix that captures your values, value prop, story and audience pain points in a usable format you can share with your team.

Landing page copy

Got people clicking, but not converting? We will write or rewrite your landing page to guide visitors smoothly from headline to action, without sounding pushy or robotic.

Website refreshes

Your website isn’t just a placeholder it’s a first impression. We will help you update or rewrite key pages so they reflect who you are now, not who you were when you launched.

Lead magnet copy

Want to grow your list with something of real value? We will help you write and structure a freebie, download, or mini-course that feels aligned, generous and effective.

Copy audits & edits

Already have copy but not sure if it’s working? We will review it, suggest improvements and lightly rewrite what’s needed so it hits the right tone and converts more confidently.

email

marketing

& automation

Build trust and conversions without constantly showing up.

‍Social media is noisy. Email builds deeper connections when it’s done right. Whether you’re just starting out or need to optimise what’s already running, we’ll help you create email systems that nurture your audience, grow your list and drive action (without being annoying or salesy).

Welcome & nurture sequences

Not sure what to send new subscribers? We will build a series of emails that introduce your brand, share your story and guide people toward your offer automatically.

Email campaign planning

Sporadic sends = sporadic results. We will help you map out a monthly or launch based campaign calendar with content that supports your goals and actually gets read.

CRM setup & list growth

Struggling with your tech setup or segmentation? We will help you choose the right email platform, get your lists and tags organised and set up simple forms that convert.

Lead magnet flows

Offering a free resource but not sure what happens next? We will write the follow-up sequence that continues the conversation and makes the most of that new lead.

Re-engagement emails

Got a list that’s gone cold? We will help you reconnect with your subscribers in a way that feels human and helpful, not desperate.

Email audits & optimisation

Already sending emails but unsure if they’re working? We will review your sequences or campaigns and suggest clear, practical improvements for better performance.

social

media

management

Consistent, on-brand content without the burnout.
‍
You know social media matters, but staying consistent, strategic and creative across platforms is a full time job. We’ll take that pressure off your plate by turning your existing photo and video assets into purposeful content that reflects your brand, builds community and frees up your time.

Monthly content packages

Choose from 15 or 30 post packages across 2–3 platforms. You supply the visuals, we bring the strategy, captions and consistency.

Captions & hashtag strategy

Stop guessing what to write. We will craft clear, on-brand captions with strategic hashtags to boost reach and spark engagement without sounding like a bot.

Graphics & templates

Need branded posts, quotes, or carousels? We will design them so your grid stays cohesive and your content looks polished, not templated.

Video editing

We’ll edit your reels or short-form video using your footage adding captions, cuts, music and light transitions to make it scroll-stopping without being overproduced.

Community management

Don’t have time to reply to DMs or comments? We will engage with your audience in your tone of voice so nothing is ignored and relationships grow.

Monthly insights & guidance

You’ll get a monthly report with post performance highlights and content suggestions, so you can stay in the loop and make informed decisions moving forward.

audits &

team

training

Get fresh eyes and clear direction without the overwhelm.
‍
Sometimes you just need someone to look under the hood and help you make sense of things. Whether you’re doing it all yourself or working with a small team, we offer thoughtful audits and training sessions that help you identify what’s working, what’s not and what to do next.

Funnel, website or content audits

We will review your marketing funnel, website or content with a fresh strategic eye and provide a clear summary of what’s effective, what needs refining and where the quick wins are.

Strategy workshops

Need a reset or direction? We’ll lead a 90-minute strategy session tailored to your goals plus a follow-up doc with next steps you can action right away.

Team upskilling calls

Perfect for small teams or marketing generalists who need extra support. We will train your team on key areas like brand voice, content strategy or campaign planning in a way that’s collaborative, not overwhelming.

AI & Martech training

Not sure how to use the tools you’ve got or which ones to choose? We will help you simplify your stack, get set up properly and show your team how to use the tech without the stress.

Follow-up action plans

After every session, you’ll receive a clear, jargon-free action plan so you can move forward with confidence whether you’re doing it solo or with support.

One-off or ongoing support

These sessions are available as one-offs or as part of a longer-term package if you want continued guidance and accountability.

martech

& ai tool

advisory

Work smarter, not harder with tools that support your growth.
‍
The right tools can save you time, boost your impact and make your marketing more manageable. The wrong ones just add to the noise. We help you cut through the clutter and build a tech stack that’s simple, sustainable and tailored to your stage. No jargon, no overwhelm.

Tool stack planning

Feeling lost in a sea of platforms and plugins? We will help you choose the right combination of tools (like CRMs, schedulers, email platforms or analytics) that align with your goals and your capacity.

CRM, scheduler and email tools

Not sure how to set it all up? We will guide you through setup or migration and make sure everything is working smoothly, from your email list to your bookings.

AI setup

Curious about AI but not sure how to use it meaningfully? We will show you how to integrate AI tools like ChatGPT into your content creation or planning process without losing your voice or control.

Automation workflows

Need things to happen without you constantly pressing buttons? We will set up automations for email sequences, onboarding or recurring tasks so your marketing runs even when you’re not online.

Team onboarding & training

We will help your team (or future team) understand how to use the systems we set up so nothing breaks when you take a break.

Simplification & streamlining

Already using too many tools? We will review your current setup and suggest where to reduce, consolidate or eliminate to make things leaner and less stressful.

(How we work)

Process

Whether you’re booking a one-off session or starting a longer project, this is what it’s like to work together:

(Enquire)

Understanding your unique needs

Start with a free 15-minute clarity call. We’ll talk about where you’re at, what you’re aiming for and whether we're the right fit to help.

(Proposal & Quote)

Clarity before commitment

If we’re a good match, we’ll follow up with a tailored proposal outlining services, timelines and pricing so everything is clear before we begin.

(Kickoff & Onboarding)

Start smoothly, with intention

Once you’re in, we’ll send over a short onboarding brochure, agreement and payment details. Then we’ll schedule our first session or map the project timeline.

(Collaboration Begins)

Clear direction, steady momentum

We work together at a pace that feels manageable and focused. You’ll always know what’s happening, what’s needed and what’s next no chaos, no chasing.

(Wrap-Up & Next Steps)

Support that doesn’t vanish

At the end of the project, we’ll share final deliverables (or handover docs/training, if needed). Many clients choose to continue working together or return for future clarity sessions as you grow.